Jacqueline Wilson’s writing career has been long, extremely productive and outstandingly successful. She has made an unparalleled contribution to children’s literature in two major respects: she has brought an unusually large number of children to reading because they so love her books, and she has pushed forward the frontiers of what it is possible to write about. In doing so she has not only created a particular niche for herself which can be defined as the Jacqueline Wilson ‘brand’, but she has also had a long-lasting effect on what can loosely be defined as ‘family fiction’. For any single author to have such an impact is unusual; it gives both Wilson’s books and her very public role an exceptional status and power in twentieth- and twentyfirst-century children’s literature.
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