Anita Peleg is Senior Lecturer in Marketing at London South Bank University. Prior to academic life she worked in export marketing, public relations and market research, expertise that she has brought to her specialist teaching areas. Her research interests focus on marketing education and she has presented and published papers on graduate employability, skills development, marketing ethics and moral education at seminars and conferences in the UK. She recently co-authored a chapter on ‘Ethics and Social Responsibility’ in a new book, Marketing: Theory, Evidence, Practice.
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