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In late 2014, Apple replied to the vocal concerns of many of its critics and consumers by introducing a completely new “product category” — the Apple Watch. This came as a surprise to (almost) everyone, why would the most profitable computer company in history enter the smart watch market, a “fad” that had yet to achieve a killer app? Similarly, how would they address people’s bias as to how watches should look and work (they’ve only been around for a few thousand years)? And what would they do to make it an app platform?
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- Building Your First watchOS App
Manny de la Torriente
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- Chapter 6