That word creative can have the strangest effects: some would rather go apple-ducking in a tub full of spiders than be labelled creative; while others (dream-struck and wild-eyed) are only too eager to set off on the path to Creativity World. If you ask any group of people (even would-be writers) whether they’d describe themselves as creative, the majority will regretfully say something like: ‘no, not really, maybe sometimes, not very … I don’t think I am.’ There’ll be one or two brave souls who go against the grain, owning up to a special kind of mind, personality or experience that they label as creative. Yet ask the same people to define what they mean by the word and there’ll be a wide range of divergent responses, many tentative and vague, many others dependent on outdated stereotypes and clichés. In this chapter I want to explore some ideas about creativity and to suggest ways of developing your own creative abilities.
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